Zhang Wei, president of Huawei’s smart wearable and sports health product line, said on the topic of sports health, “Huawei hopes to make the best connections in the health industry.” In China, digital health has become the focus of attention, including connectivity and life cycle services. and standardization.
Previously, Huawei paid more attention to experience and technology, but this year, it focused on empowering partners to build a software and hardware ecosystem. In Zhang Wei’s view, the future trend of the big health industry is digitization. The model that uses smart devices as touch points, data-driven, intelligent as a means, and user-centric model is an important factor for Huawei to make changes in the health management business. opportunity.
1. Wearable shipments exceeded 60 million, from consumers to medical institutions
Zhang Wei said that this year, Huawei Sports Health has more than 200 million registered users, and Huawei has shipped more than 60 million wearable devices in more than 170 countries. During the exchange, Zhang Wei also mentioned many actual implementation cases of Huawei’s health empowerment industry.
For example, Huawei recently cooperated with RQ, a professional analysis and guidance software for running data. One of the novice users ran 5 kilometers at a pace of 10 minutes each time. With the help of data provided by Huawei Sports Health and Huawei wearable products, through the data analysis and analysis of RQ Feedback completed 14 weeks of training and successfully completed his first half marathon.
In the research of digital heart health, Huawei has cooperated with 301 Hospital to launch atrial fibrillation prediction research based on the previous atrial fibrillation screening, and conducted atrial fibrillation screening prediction through the heart health research of 301 Hospital.
It is said that Huawei’s sports health platform has helped the 301 hospital to recruit 1.8 million users. This sample size is of great help to medical research and can more accurately identify the problem. At the same time, these data can promote the upgrading of medical methods.
Overseas, Huawei cooperates with a company in Ireland, which is also a developer partner, to monitor the health of medical staff through Huawei wearable devices and data, as well as temperature stickers and related equipment in the industry, to prevent medical staff from being in the process of epidemic prevention and control. Infections have not been detected in time.
2. This year, focus on empowering developers and partners to build a software and hardware ecosystem
In the field of sports health, Huawei hopes to empower partners in sports, sleep, emotional management, stress management and other fields through the accumulation of technologies in sensors, algorithms, and operating systems. The main platforms for empowerment are HUAWEI Health and HUAWEI Research.
At this developer conference, Huawei upgraded the HUAWEI Health platform more clearly and integrated it into the Huawei HMS core5.0 system. Last year, Hi Health 1.0 was upgraded to 2.0. Provide HUAWEI Health’s Kit, these Kits can facilitate developers to develop more health apps for mobile phones and watches.
Zhang Wei said that last year they paid more attention to experience and technology, and this year they will pay more attention to empowering partners through the HUAWEI Health platform to build a hardware and application ecosystem.
Hardware and software are Huawei’s north-south ecology. After the outbreak of this year’s epidemic, the sales of indoor equipment have soared, and consumers have a strong desire to exercise. He specifically mentioned that with the advancement of technology, the means of indoor fitness will become more and more in the future. many.
In the south direction, the HUAWEI Health data platform can exchange data with ecological manufacturers such as treadmills and spinning bikes. Its data can be transmitted to the HUAWEI Health platform with the user’s authorization. Whether users are in the gym, at home or on business trips, As long as it is connected to the fitness equipment connected to HUAWEI Health, your data can be taken away and saved, forming a long-term data accumulation.
For consumers, Huawei hopes to further simplify the user experience. Zhang Wei feels that with the development of HarmonyOS, the interconnection with fitness equipment can be achieved in the future with only one step or even one step. , and direct remote sensing in the future”, and the upgrade of this connection experience needs to be completed by Huawei and its partners.
When it comes to profitability, Zhang Wei has not shied away. He said that in the past few years including this year, the consumer-oriented APP and Health platform have been empowering. He hopes that the overall solution can achieve a complete experience and connect more external partners. , Profit is not our current goal, experience and value services are the focus.
3. Hongmeng distributed technology will change the status quo of equipment isolation
For Huawei, their core advantage is that their solutions are a combination of device and cloud, from hardware to system to software, and are built around scenarios. This concept comes from Huawei’s “1+8+N” The all-scenario strategy, in Zhang Wei’s view, is much more competitive than the past solutions.
“We use the smart terminal as a contact point to really reach consumers, with the hardware foundation and application ecology.”
Mention the problem that data in smart devices are generally “isolated” from each other. Zhang Wei said that in September, Huawei just launched a new feature in sports health called “healthy life”, a modeled data that integrates Huawei’s data on exercise, sleep, and emotional management to form a model for evaluating healthy life. .
This model will regularly formulate some small tasks for consumers to manage, carry out task-driven health management, “integrate more data together, and evaluate users’ health behavior.” Conditions are all touched by healthy behaviors, and if healthy behaviors can be managed, it will be beneficial for most users.
At the same time, he also mentioned Hongmeng OS. He said that this is a very important system for creating a hardware integrated experience in the future. Through the underlying support of Hongmeng OS, Huawei can target different hardware platforms and create a unified experience capability.
Zhang Wei gave an example at the scene. Now everyone sees that Huawei’s sports health is an APP on the mobile phone, but in fact, the sports health APP can have different presentation forms and functional attributes on different terminals. For example, we can present a complete picture on the mobile phone. The sports health management platform has a variety of data and courses, while on the big screen, it will focus on fitness, interaction, live broadcast, and even future telemedicine.
On the watch, you can focus on health monitoring, reminders, and early intervention. Sports health is “distributed” on different hardware. Huawei will open up this distributed technology, allowing developers to develop applications on Huawei’s wearable devices, mobile phones, tablets and other hardware to achieve “one development, multiple terminals”. deployment” effect.
In Zhang Wei’s view, hardware is actually to present the value that users are most concerned about by using different UIs, using different forms of hardware, suitable for different scenarios, and showing the core value.
Consumers pay attention to the way of interaction, but they may not pay much attention to products. This is just a difference in form. This is also a long-term vision for the distributed experience that Hongmeng OS can create in the future. Huawei needs to move towards this goal step by step.